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Visual identity for Lioli

客户:
Lioli
年:
2019
类别:

We worked with Lioli on its re-brand with the aim to tackle all the elements that embody its identity, unifying them cohesively and making the right changes to endow Lioli’s brand with a strong personality.

Lioli is large big slab manufacturer in Asia so we reflected its technology, functionality and aesthetic nature with the concept and tagline: “Contemporary slabs”.  It appeals to its timeless character and its large variety of designs and textures.The result is a modern and clear graphic identity adding the new tagline to the logo, which remains unchanged although it definitely grows with the typography selection and the renewed graphic environment, based on a very simple, yet powerful idea: using the geometric shapes evolving from their own towards a sense of space, openness and growth. With different bold and impactful patterns we represented the proportionality, technicality and attention to detail that the brand wishes to convey.

 

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  • 西班牙
  • 中国

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Mayor, 74, 1º 1ª 12001, 卡斯特利翁 (西班牙)

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佛山市禅城区季华西路133号(金盈绿岛国际)A1座602-1室
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